Insights & Strategy

Practical guidance on fintech affiliate marketing, app monetization, compliance, and scaling performance partnerships for financial brands.

Why Affiliate Marketing Drives More New Customers Than Paid Media in Financial Services

A financial services affiliate program delivered ~72% net new customers vs. ~50% from paid media over six months. Here’s why affiliate consistently wins on…

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My First 365 Days in Affiliate Marketing

After seven years in commercial real estate, Amy Park pivoted to affiliate marketing at AMP. Here is what year one taught her about vocabulary,…

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The Secret to Affiliate Success is AI (not that one!)

AI is all the rage these days, but the AI that matters most in affiliate marketing is Agency Insights. Why the human touch is…

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Precision B2B Growth: Connecting Business Owners with Capital through Advance Funds Network

In the world of B2B finance, speed and trust are the currency of success. Here is how AMP drives high-quality B2B leads for Advance…

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Driving Growth and Revenue: Our Partnership with FloatMe

A look at how AMP's dual-pronged strategy (managing User Acquisition and Marketplace) delivered results for FloatMe on both fronts.

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Introducing Arro: Build Credit While You Spend

AMP is proud to partner with Arro, a fintech platform redefining how people build credit with an unsecured credit-builder Mastercard.

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Empowering Smarter Financial Choices with Piere

AMP partners with Piere, an intelligent financial management platform that uses AI to simplify and personalize money management.

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Why Fintech Needs a Specialized Affiliate Strategy

Affiliate Marketing is not a one-size-fits-all strategy. Financial products follow fundamentally different customer journeys than retail e-commerce. Here are the five essential elements of…

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