The Affiliate Agency for
Financial Brands

We build and manage performance affiliate programs for fintech brands and financial institutions that require measurable, compliant growth.

Schedule a Free Program Audit
Trusted by Leading Financial Brands
WHAT WE DO

Affiliate Services Built for Financial Brands

Specialized capabilities for fintech companies, banks, lenders, and financial institutions that need affiliate programs managed with the rigor their industry demands.

App Monetization

We design and manage embedded partner offer experiences inside your fintech app, curating advertisers that align with your users, your brand, and your compliance requirements. The result: incremental revenue and higher LTV without compromising the product experience your customers trust.

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Reporting & Analytics

Centralized dashboards that go beyond clicks and impressions. We track the metrics that matter to fintech, including funded accounts, approval rates, LTV, and compliance flags. We deliver weekly insights that give your leadership team confidence in the channel.

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RESULTS

Proven Results for Financial Brands

Measurable outcomes from real affiliate programs we manage.

FloatMe Marketplace
+241%
YoY Revenue
+88%
YoY EPC
+540%
Partner Growth

FloatMe is a growing financial app that provides budgeting tools and cash advances to its members. AMP grew their marketplace revenue stream from a handful of advertisers to over 30 curated partners.

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WHY AMP

We're not a generalist agency. We're the affiliate agency for financial brands.

Founded by Jessica Robinson, former Global Head of Affiliates at PayPal with 15+ years in performance marketing, AMP exists because affiliate programs for financial brands require a fundamentally different approach. Compliance-first partnerships. Quality-over-quantity publisher networks. Deep understanding of financial customer journeys and the regulatory frameworks that govern them. We chose to specialize so our clients don't have to explain their industry to their agency.

Jessica Robinson
Jessica Robinson
Founder & CEO | Former Global Head of Affiliates, PayPal
Financial Services Focus
We work exclusively with financial brands: fintech apps, banks, lenders, and financial institutions. No generalist guesswork, just deep category expertise and a network built for regulated industries.
Senior-Led Accounts
Your program is managed by experienced strategists, not junior account managers. Direct access to the people making decisions about your channel.
Network Partnerships
Established relationships across Impact, Everflow, Partnerize, TUNE, CJ, and every major affiliate platform. We know which publishers drive funded accounts, not just clicks.
Transparent Reporting
Weekly dashboards with fintech-specific KPIs like funded accounts, approval rates, LTV, and compliance flags. No black boxes, no vanity metrics.
OUR PROCESS

How We Build and Scale Affiliate Programs
for Financial Brands

A proven four-phase framework refined across 15+ years of managing affiliate programs for fintech companies, banks, and financial institutions.

01

Diagnose

We audit your existing affiliate program, evaluating partner quality, tracking infrastructure, compliance gaps, and revenue opportunity. You get a clear picture of where you stand and where the upside is.

02

Design

We build a program strategy tailored to your business: commission structures, publisher targeting, compliance framework, and creative assets. Every decision grounded in what works for financial brands.

03

Launch & Optimize

We activate the program, recruit and onboard publishers, and begin optimizing in real time. Weekly performance reviews keep the program aligned with your growth targets and quality standards.

04

Scale & Govern

We expand into new partner categories, negotiate better terms, and build governance systems that protect brand integrity at scale. The goal: a channel that compounds over time.

TESTIMONIALS

What Our Clients Say

AMP helped revamp our affiliate strategy for the long-term in the most effective way — by understanding our customers, our product, and our mission. Every week AMP continues to bring ideas toward growing our business while keeping it simple for FloatMe. AMP manages it all, and provides new partnerships, dashboards and analysis that keep us well-informed and growing.

KF
Kelly Furman
Head of Marketing, FloatMe

Partnering with AMP was a game-changer for Ryder. They transformed our underutilized affiliate channel into a powerful acquisition engine, driving sustainable growth while maintaining efficiency. AMP truly operates as an extension of our team, and their expertise has been instrumental in strengthening our marketing ecosystem. We couldn't have asked for a better partner!

NS
Nick Steffenino
CEO, Ryder Toys
INDUSTRY RECOGNITION
PMA Gold Member

PMA Gold Member

Performance Marketing Association

impact.com Agency Certified

impact.com Certified

Agency Certified Partner

Everflow Certified

Everflow Certified

Certified Agency Partner

Top 30 Affiliate Agencies

Top 30 Affiliate Agencies

Hello Partner

FAQ

Common Questions About
Affiliate Marketing for Financial Brands

We work with fintech apps, digital lenders, neobanks, earned-wage access platforms, investing platforms, and financial institutions that want to build or scale a performance affiliate program. Our clients range from growth-stage startups to established financial brands.
Most affiliate agencies manage programs across dozens of verticals: retail, travel, SaaS, finance. We work exclusively with financial brands. That means we already know your compliance requirements, your publisher landscape, and the metrics that matter to your business (funded accounts, approval rates, LTV), not just clicks and impressions.
Most clients see meaningful traction within 60–90 days of program launch or optimization. The timeline depends on whether we're building from scratch or improving an existing program. We provide weekly reporting from day one so you have full visibility into progress.
Yes. We have deep experience across Impact, Everflow, Partnerize, TUNE, CJ, and other major platforms. We'll work within your existing infrastructure or recommend the right setup if you're starting fresh.
Financial services affiliate programs operate under strict regulatory requirements. We vet every publisher for compliance with financial advertising standards, monitor creative assets and claims, and build governance frameworks that protect your brand from regulatory risk. It's not an add-on. It's how we operate from day one.
We structure engagements based on program scope and complexity. Contact us for a free program audit and we'll assess your situation and provide a clear proposal.

Ready to see what a focused affiliate
program can do for your business?

Get a free program audit from the team that lives and breathes affiliate marketing for financial brands.

Schedule a Free Program Audit